Logo Design
Client: Radiator Avenue LLC
Location: Midland, Michigan (MI)
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Working with the Radiator Avenue design, the inspiration we had was that of classic low rider cruisers from back in the day. The logo is inspired from the taillight of a classic car from the 50s. This design features several Photoshop filters, such as Add Noise (for the lettering), Pinch, and Halftone Pattern. We also used a generous helping of blending modes and layer styles.